Feature Highlight: Document Linking


Now more than ever, it’s crucial to have the proper rights in place when using images and videos. With so much content coming and going, brands need to make sure they have all of the bases covered. If you’ve obtained photos (or videos) from an external photographer or source, you need to ask questions such as:

  • Do I have the rights to use the photo?
  • Where can I use the photo (print, online, etc)?
  • Do I need to credit the photographer each time the photo is used?
  • Can I only use the photo until a specific date?
  • If people or locations are featured in the photo, do I need additional permission?


This is why we’re developing features focusing on rights management. The Document Linking feature allows Administrators to attach a single document or multiple documents
 to a single image/video or multiple images/videos. It essentially allows organizations to leave a paper trail of documents that pertain to images and videos within their library.

Meet the Barberstock Accounts Team!

One of Barberstock’s core mandates is developing client relationships that are meaningful and long-lasting. People we’ve worked with have told us that they have been blown away by our open communication, thoughtfulness and personalization during every step of their digital asset management journey, and we have our talented Accounts Team to thank for that. These three women at the helm of every project are well-known for taking the time and care to address important questions, comments or concerns at every stage of a project.

More importantly, they are friendly, enthusiastic and sincerely dedicated to ensuring the success of each client, not to mention, they are all accomplished with fascinating backgrounds. From competing in triathlons to living abroad in Malta to being music trivia and concert aficionados, these ladies are all-around incredible people. Get to know Deanna, Nicole and Candace:

5 Benefits of the Barberstock DAM in Destination Marketing


To the modern destination marketer, today’s digital world is full of too many assets; from documents, folders and images to videos, VR, UGC and beyond. These forms of content require robust systems to organize, manage, protect and distribute all assets quickly and efficiently.

While you might understand the basic concept behind digital asset management (it’s a system that keeps your files labelled and organized right?), you might be surprised to learn that the Barberstock DAM performs multiple critical procedures beyond organizing files.

4K & 8K Video: How to Manage Huge Video Files

Video has come a long way since Laserdisc, VHS, and even DVD and HD. New formats like UHD (Ultra High Definition) and Virtual Reality are now becoming more commonplace. Even modern cell phones are able to shoot video in 4k.

Beyond 4k, resolutions such as 2.7k, 5k, and 8k are also available. These formats offer the highest resolution possible, but the drawback is that no monitor or TV can display them at their native resolution.  

PRSA Delegates form a second line

One Time in New Orleans: 2018 PRSA Travel & Tourism Conference Highlights

Earlier this month, Deanna and Nicole travelled to The Big Easy to join hundreds of storytellers attending the sold out PRSA Travel & Tourism Conference.

This conference is uniquely tailored to provide attendees with heaps of insights from leading practitioners, media and thought leaders, specifically within the travel industry.

Below are some of the highlights from this year’s four day long conference: