The Barberstock App is Now Available on Hootsuite

Streamline workflows and save time by using the Barberstock app to import photos from your Barberstock digital asset library to Hootsuite. Search your entire library and share content directly to your social media channels via Hootsuite.

This seamless integration will allow you to store all of your digital content in one central location ready to access for social posts when needed. Plus, there is no cost to install the app in your Hootsuite account.

Christmas Cheer with the Barberstock Team

There’ll be parties for hosting,
Marshmallows for toasting,
And caroling out in the snow…

There’ll be scary ghost stories,
And tales of the glories of 
Christmases long, long ago…

It’s the most wonderful time of the year! 


It’s truly been a wonderful, exciting and very busy 2017 for the team at Barberstock!

We’re all celebrating the end of the year in style with loved ones. Here’s a glimpse into some of our team members favourite Christmas memories, traditions, plans and wishes.

Traveling with Team Barberstock

One of the best parts about working with destinations is visiting the destination itself. Traveling to conferences is a big part of the job for our business development and operations team. It’s always thrilling visiting a new city, but it’s always extra special when it’s one of our clients. Our team sees destination photos and videos day in and day out, so we love to experience them in person. Here are a few of the highlights:

Three Ways Barberstock Can Increase Media Coverage

Digital Asset Management (DAM) is typically labeled as a storage solution. Yes, it is a depository for your files and is a great archival tool, but don’t discount its impact on your marketing and media initiatives.

The ultimate goal for DMOs and CVBs is to attract visitors to your destination. Visual content is one of the best, if not the best way to do exactly that – whether it’s through photos on your website, user-generated content on your social media channels, or videos on your blog. Once you’ve pushed that content out initially, it’s essential that it’s still accessible and available to be repurposed. Why spend thousands of dollars on a video or photo shoot if it only gets used a handful of times? Make sure you are getting the most bang for your buck. This is where Barberstock comes into play.