We believe in giving people what they need while surrounding them in a supportive environment. We believe in creating solutions that make Digital Asset Management more efficient for destination marketers and beyond.

Barberstock was built for you.

How It All Began

It all started 10 years ago when our sister company, Barbershop Films, was working with Tourism Vancouver, a large-scale Destination Marketing Organization. Tourism Vancouver was struggling to house and distribute all of their photo and video files in a way that saved time, money and manpower. They had hours of large uncut b-roll footage and little employee time to spare, needing an all-encompassing system that could completely manage and organize their digital files. We knew this task was possible, and that’s when we set out to create Barberstock Systems.

The goal was clear—create a simple and intuitive platform to organize, manage and distribute digital files. This system had to take the hassle and stress out of file management by making the process swift and simple.

A Solution That Works and a Team That Cares

Now, with a roster of over 120 clients, we are proud to say that Barberstock is the leading Digital Asset Management system dedicated to destination marketers and the travel and tourism industry.

Working with tourism organizations from around the globe, we understand the unique challenges that destination marketing brands—big and small—face on a daily basis. From cleaning up a library of thousands of outdated and duplicate photos to setting up user access and security controls over copyrighted content, we help you every step of the way. We know your brand depends on consistency and efficiency to achieve success.

We’ve also cultivated a talented and dedicated team who works alongside you to ensure you achieve the results you want. Your success is our success, and that’s why we strive to answer questions, train your employees and keep an open line of communication at all times.

Continuous Innovation

Constantly striving for better visual asset management solutions, we are steadily revolutionizing our software and services. From creating custom features to expanding our Full-Service DAM offering, we aim to have better, faster and more efficient file management methods to exceed our client’s expectations. Learn more about the Barberstock solution here.

“We’re a very small DMO in terms of staff size, so having all of our digital assets online in one place, accessible at a moment’s notice, is important.”

Casey Ressler
Marketing & Communications Manager, Matsu CVB

“I would recommend Barberstock because it’s very easy to use, and it’s an organized, simple way to archive and search for photos and video. I like that we can upload images ourselves and we are able to send links out to media and/or allow them access to our photography inventory very simply. On top of that, the customer service is excellent.”

Rachel Riley
Digital Content Manager, Visit Bucks County

“Barberstock has been a great partner for our Digital Asset Management needs. Their system is easy to use and has greatly helped manage our workflow that has helped save our staff time in fielding day to day requests. We would highly recommend them for consideration as a DAM platform. “

 

Andrew Bailey, Coordinator, Online Marketing
Hawaii Tourism